Alison Hammond had the perfect response after Cliff Richard fat-shamed another celebrity on This Morning. Fatphobia and fat shaming are unfortunately common, but people are becoming better at calling it out when they see it. On ITV’s daytime breakfast programme This Morning, presenter Hammond was forced to call out fat-shaming comments made by Richard live on air during an anecdote about fellow singer Elvis Presley. The awkward moment came when Richard explained he had the opportunity to meet and have a picture taken with the iconic rock and roll performer shortly before he died. Richard explained he declined the photo because Elvis had “put on a lot of weight”. Richard continued: “I thought, ‘if I’m having a photograph taken with [Elvis] and it’s going to be hanging on my refrigerator, he’s got to look good’. And I put it off and, of course, then he died.” Hammond clapped back instantly, saying: “You should never have put it off just because they’re a little bit heavier.” Failing to read the room, Richard then explained to viewers that they should take the chance to meet people they are a fan of, “even if they’ve put on weight”. “Is that why you don’t want me at your house?” Hammond followed up before quickly moving the conversation on. Hammond has previously been open about her weight struggles and was widely praised for not letting Richard’s comments go unnoticed. “Well done @AlisonHammond. Fat shaming is not to be promoted #ThisMorning,” one viewer wrote. Another said: “Cliff Richard fat-shaming Elvis on @thismorning with no shame even when put in his place (far too politely) by the Goddess @AlisonHammond. YUK.” “How rude was Cliff Richard on #ThisMorning today - he said it comes easy to him to be nice, then in the next breath said he didn't want a photo with Elvis because Elvis had put on weight. “Glad Alison Hammond was there to embarrass him. I've gone off Cliff now, shallow t***,” said another person. Another argued: “The only positive thing about that interaction was how deftly Alison Hammond dealt with it.” How to join the indy100's free WhatsApp channel Sign up to our free indy100 weekly newsletter Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

Joe Rogan's guest Dustin Poirier confessed that despite defeating Conor McGregor, he was jealous of the Irish MMA fighter

'The Simple Life' alum Paris Hilton has launched a new cookware line 'Be an Icon' collection which consists of more than 20 products

Before the shoot of a 'Today' segment, Craig Melvin unintentionally pulled off the arm of a viral Halloween pumpkin decoration named Lewis

Vladimir Duthiers revealed his wife Maria Wang's wedding was derailed due to the Covid-19 pandemic

From Ustream start to YouTube shift in 2013, 'The Joe Rogan Experience' podcast now thrives with over 15 million subscribers

George Stephanopoulos series of new snaps with his daughters and wife wows fans

Jeff Van Gundy, Suzy Kolber, Jalen Rose and Steve Young are among roughly 20 ESPN commentators and reporters who were laid off on Friday as part of job cuts by the network

Jessica Shannon and Alana Thompson faced backlash as they got caught in a money-making scam following their participation in Pumpkin's ping pong game

The post-run meal was prepared by Amy Robach's boyfriend TJ Holmes and included a mix of eggs and chorizo, which she seemed to thoroughly enjoy

There will be a few small adjustments to ABC's primetime unscripted lineup this summer

This week’s new entertainment releases include albums from Drake and Doja Cat, a reboot of Robert Rodriguez’s “Spy Kids” franchise with a film starring Gina Rodriguez and Zachary Levi and the critically-acclaimed “Sex Education,” one of Netflix’s most popular shows, returns for its fourth and final season